HOKA
FLY HUMAN FLY™
Transcending a cult classic from word of mouth to global acclaim.
FLY HUMAN FLY™ is a fully-integrated campaign that invites more people to the starting line by showing the transformational power of movement.
Designed to not only build awareness but also create a deep, long-lasting emotional connection with the HOKA audience through brand ideas and initiatives.
ROLES
Associate Creative Director
Key Art Designer
DELIVERABLES
Global Brand Campaign
(4) Product Campaigns
(5) Visual Identity Toolkits
OOH
Film - OLV
Social - Digital
Influencer Marketing
Retail
Activations - Experiential
Web